A post allegedly exposing an SM Entertainment staff member for sharing “inappropriate” updates about NCT has gone viral online.
An anonymous user created a thread allegedly exposing various photos and comments shared by a Japanese member of SM’s staff. The images appeared to be taken from an Instagram account and focused heavily on NCT DREAM, looking at how some recent shows were planned.
One post shows the person taking ideas for speaking moments during NCT DREAM’s The Dream Show 3 concerts.
Looking for MC ideas for the Dream Show 3 ASAP
Accepting anonymous messages!— X Account
The alleged staff also mentioned members of NCT 127 in their posts, specifically mentioning Jungwoo for having brought her a snack and Taeyong for giving her a plush from a claw machine when it wouldn’t fit in his luggage.
Pudding,
He went out of his way to come out of the room and give it to me when we arrived at the hotel…
So kind, Jungwoo.— Alleged Staff
- Purple: After seeing your Kirby, I saw Taeyong’s Kirby post and was like, “What?!?!?!”
- Black (Alleged Staff): LOL
- Black (Alleged Staff): I sent them off at the airport yesterday, and since it was late at night, they were super considerate.
- Purple: So kind…
- Purple: Really appreciate everything.
- Black (Alleged Staff): They said they were going to give it to me because it wouldn’t fit in the carry-on.
In many posts, the alleged staff claims to have come up with ideas for content for the group, including TikToks and merchandise.
Every fan should be thanking me!
— Alleged Staff
I’ve been so involved designing that I feel like I’m the designer myself!
I made sure to make it as cute as possible, so I’m really happy that it’s getting great feedback.
I’m super glad to hear compliments in so many different languages!— Alleged Staff
The X account depicted in the images seems to be the staff member or a friend with whom the staff shared content and details about her work.
Many netizens felt that this sort of posting was less than professional and posed security risks, especially considering some of the information posted was done so before the event it pertained to occurred.
いくら友達同士の鍵垢でもいつ外部に漏れるか分からないのにアホなの？ https://t.co/iOzTIYPMuw
— はわ (@Y48Z1) February 25, 2025
業務できるレベルまで韓国語の勉強したり徹夜で企画練ったり、すごい努力家で仕事への熱意もあってしかもセンスも抜群なのに大きすぎる承認欲求のせいでそれらをめちゃくちゃにしてしまったのすごいもったいない気がする https://t.co/BiH8nxSEDR
— むん婆 (@mufomufomufofo) February 25, 2025
에스엠 일본 지사에서 근무하는 드림이팬인 직원이 비계에서 업무에 관한 얘기나 멤버들과의 대화 내용을 올리고 있다고 해요,,, 유타 솔로 공식 발표전에 비계에서 이미 유타 솔로 데뷔 얘기도 했었다고 함요,,, 일본 지사 및 한국 스엠 본사에 신고 부탁드릴게요 ㅠㅠ 칠드림 해찬 천러 https://t.co/536lU6kOLh
— 메로 めろ (@peacccchh) February 25, 2025
- Even if it’s a private account between friends, it’s so reckless because you never know when it might leak to the outside. Are you dumb?
- You studied Korean to a level where you can handle work tasks, pulled all-nighters to plan projects, are incredibly hardworking, passionate about your job, and have great taste. But it’s such a shame that your overwhelming need for validation ended up ruining all of that.
- It seems that a Dream fan employee working at the SM Japan office is posting work-related conversations and discussions with the members on a private account. Apparently, before the official announcement of Yuta’s solo, there were already posts on the private account talking about his solo debut. I kindly request reporting this to both the Japan office and SM’s headquarters in Korea. 7DREAM, Haechan, Chenle.
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